Overview
Virale.tv lives where attention is hardest to win — on screen and in the scroll. The identity had to be loud without being noisy, flexible enough for thumbnails and broadcast alike, and built to move.
The approach
We designed a logo system made for motion from the start, paired with a high-contrast palette and a type treatment that holds up at thumbnail size. Then we packaged it into social templates the team could run with daily.
The result
A brand that reads in a fraction of a second and feels native to video and social. Virale.tv now has a look that’s unmistakably its own across every platform it appears on.